Scanbuy Official Blog: 2013/11

Learn more about the latest mobile marketing and trends for big data technology in the retail industry.

Win with ScanLife Over the Holidays

by david

The holidays are upon us again, and what do you need when you battle door-buster sales and crowded malls? How about an app that can scan any barcode or QR Code to help you find the very best prices, deals, and local prices? And what if you could win free stuff just by using that app just as an extra perk? Now you can with the ScanLife Rewards Sweepstakes which allows anyone with the Android or iOS app to win an iPad Mini with Retina! We know they are tough to find, and you probably have a better chance of winning one from us, than getting it from your weird uncle.

Read more

Introducing mVision: Unlocking Data You Want to See

by david

This week we released a completely new analytics tool that allows our customers to get more questions answered about their ScanLife powered activity. Yes, it's great to know "how many scans did I get" but what if you could go further and answer what age group and gender is seeing the most scans per user group, what city is seeing the most returning scans, and what my sweet spots are for day parts.

Read more

Scanbuy Introduces Advanced Analytics Platform to Measure Mobile Engagement for Brands

ReutersScanbuy Introduces Advanced Analytics Platform to Measure Mobile Engagement for Brands, November 7, 2013
Scanbuy introduces Advanced Analytics Platform to measure mobile engagement for brands. mVision Insights offers marketers actionable data from mobile engagement campaigns involving QR Codes, NFC, Microsoft Tag and other triggers.

Read more

Scanbuy Introduces Advanced Analytics Platform to Measure Mobile Engagement for Brands

CNBCScanbuy Introduces Advanced Analytics Platform to Measure Mobile Engagement for Brands, November 7, 2013
Scanbuy, the world’s leading mobile engagement solutions provider, today announced a new advanced analytics product called mVision Insights that offers brands unprecedented views into the behavior of mobile consumers to help marketers evaluate how effectively campaigns are generating engagement and loyalty.

Read more

Scanbuy Introduces Advanced Analytics Platform to Measure Mobile Engagement for Brands

Mobile Commerce NewsScanbuy Introduces Advanced Analytics Platform to Measure Mobile Engagement for Brands, November 7, 2013
Scanbuy, the world’s leading mobile engagement solutions provider, today announced a new advanced analytics product called mVision Insights that offers brands unprecedented views into the behavior of mobile consumers to help marketers evaluate how effectively campaigns are generating engagement and loyalty.

Read more

Scanbuy Introduces Advanced Analytics Platform to Measure Mobile Engagement for Brands

TD WaterhouseScanbuy Introduces Advanced Analytics Platform to Measure Mobile Engagement for Brands, November 7, 2013
Scanbuy, the world's leading mobile engagement solutions provider, today announced a new advanced analytics product called mVision Insights that offers brands unprecedented views into the behavior of mobile consumers to help marketers evaluate how effectively campaigns are generating engagement and loyalty.

Read more

Scanbuy Introduces Advanced Analytics Platform to Measure Mobile Engagement for Brands

PYMNTSScanbuy Introduces Advanced Analytics Platform to Measure Mobile Engagement for Brands, November 7, 2013
Scanbuy, the world's leading mobile engagement solutions provider, today announced a new advanced analytics product called mVision Insights that offers brands unprecedented views into the behavior of mobile consumers to help marketers evaluate how effectively campaigns are generating engagement and loyalty.

Read more

QR Code Tracking Specialist Adds Advanced Analytics To Measure Mobile Engagement

Point of Sale NewsQR Code Tracking Specialist Adds Advanced Analytics To Measure Mobile Engagement, November 7, 2013
Scanbuy, the world’s leading mobile engagement solutionsprovider, today announced a new advanced analytics product called mVision Insights that offers brands unprecedented views into the behavior of mobile consumers to help marketers evaluate how effectively campaigns are generating engagement and loyalty.

Read more

Scanbuy Announces Advanced Analytics Platform

2d codeScanbuy Announces Advanced Analytics Platform, November 7, 2013
There are a limited number of metrics you can aquire with managed QR Codes but Scanbuy has wrapped them up in its new ‘mVision Insights’ on the ScanLife Mobile Engagement Platform. According to Scanbuy marketers using mobile engagement triggers such as QR Codes, NFC and Microsoft Tag in their campaigns can now...

Read more

FineLine and Scanbuy Debut Mobile Engagement Platform

Apparel MagazineFineLine and Scanbuy Debut Mobile Engagement Platform, November 7, 2013
FineLine Technologies and Scanbuy announced an agreement that will help retailers to easily implement a QR Code, Microsoft Tag, and/or an NFC mobile-enhanced packaging solution across their global supply chains, and directly into the hands of shoppers.

Read more

Scanbuy Introduces Advanced Analytics Platform to Measure Mobile Engagement for Brands

mVision Insights Offers Marketers Actionable Data from Mobile Engagement Campaigns Involving QR Codes, NFC, Microsoft Tag and Other Triggers

Read more

How to Interact With Holiday Shoppers Via Mobile Engagement

by Mike Wehrs

According to the results of Deloitte’s 2013 Annual Holiday Survey, seven out of ten respondents plan on using their smartphones during their holiday shopping this year. With a smartphone in the hands of so many customers, how should retailers and brands make the most of connecting with the mobile shopper this holiday season?

Read more