Scrubbing Bubbles Automatic Shower Cleaner was a relatively new product in a line from SC Johnson. It is sold at a higher price point and automatically cleans the shower with a touch of a button. SC Johnson needed an easy way to explain how the product works to potential buyers at the point of purchase.
SC Johnson added a QR Code right to the packaging for Scrubbing Bubbles Automatic Shower Cleaner which linked to a short demo video showing how the product worked and explained its benefits. In addition to the code, it placed some simple communication which explained how to scan the code and get the ScanLife app if they did not have it.