Scanbuy Official Blog: 2011/07

Learn more about the latest mobile marketing and trends for big data technology in the retail industry.

Scanbuy Adds Wayne Silverman as Chief Revenue Officer to Expand Global Footprint

Silverman Brings More Than 20 Years of Experience Developing Strategic Partnerships and Creating Revenue Opportunities

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ScanLife & Chips?  A Perfect Combination!

by david

Frito Lay just launched a brand new program to get people using their products in a whole new way - by scanning the bag! All you need to do is pick up a current bag of Lay's Original, Sunchips, or Tostito's Scoops, open up the ScanLife app, and scan the UPC code right on the back of the package.

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When did mobile barcode scanning take off? You just missed it!

by david

Every quarter we publish data showing the significant growth in mobile barcode scanning. This edition is a little different as we are now sharing some hard numbers that really show what we see every day. Information like how frequently consumers are actually doing this, what are they scanning, and how many marketers are really publishing codes.

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Recent News

Scanbuy Announces ExtendedAudiences(TM) Act-Alike Audience Extensions of CPG Consumer Purchase Data, Powered by Diveplane

Tim Hortons Foundation Camps Integrates QR Codes Into Camp Day Awareness Campaign

Business California Olive Ranch Promotes Traceability with New Smart Labels

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Learn about Scanbuy's passion for consumer engagement

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