Scanbuy Official Blog: 2011/08

Learn more about the latest mobile marketing and trends for big data technology in the retail industry.

Mobile Barcode Technology Expands in Denmark with Country’s Leading Mobile Operators

Telenor and Telia Pre-Load Scanbuy’s ScanLife Mobile Application on Multiple Nokia and Sony Ericsson Handset Models

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New Survey Sheds Light on Scanning Behavior

by david

Comscore just released some dedicated survey results validating the growth of mobile barcode adoption in the United States. The survey found that more than 14M people scanned a code in the month of June alone!

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Unlock the Box with ScanLife

by david

Taco Bell and MTV have teamed up to help promote this year’s MTV Video Music Awards with the help of ScanLife. The fast food chain has placed QR Codes on all of their “Big Box Remixed” packages and large cups.

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July, 2011 Campaigns

by david

We’ve just released our latest campaign examples from July. Like always, campaigns ranged from a variety of industries including Tourism, CPG and Retail. The summer has also become a popular time for sweepstakes, as we had codes linking users to contests from Hanes, JanSport, Tilly's and more. And in perhaps the most bizarre code use we’ve ever seen, a man from Paris had an EZ code tattooed to his chest, becoming the first ever animated tattoo. July’s Key Campaigns:…

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Scanbuy Adds Wayne Silverman as Chief Revenue Officer to Expand Global Footprint

Silverman Brings More Than 20 Years of Experience Developing Strategic Partnerships and Creating Revenue Opportunities

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Recent News

Scanbuy Launches the First End-to-End SmartLabel® Solution - Delivering a Connected Package, Product and Menu Page Platform to Power Transparency

Gladson Launches Product Data Transparency Solution

SCANBUY AND KEZZLER FORM STRATEGIC PARTNERSHIP TO BRING INTERNET OF PACKAGING TO CONSUMER PACKAGED GOODS COMPANIES AND RETAILERS

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Learn about Scanbuy's passion for consumer engagement

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