Scanbuy Official Blog: 2019/03

Learn more about the latest mobile marketing and trends for big data technology in the retail industry.

Reach Your Customers Through Data-Driven Marketing Campaigns

by chuckennis

Data-driven marketing is a major theme and focus for an increasing number of global brands and advertisers. A quick scan of the leading digital ad agency websites either mentions “data-driven marketing”, or lead with it, on their Agency’s home page. Brands must leverage customer behavior data and analytics to drive customer acquisition, retention & growth, and this is much than just a trend, but a mandate to reach the right audience. As a data provider to these Agencies, Scanbuy…

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Fire up your Direct Mailer with Digital Technology

by Christine@scanbuy.com

Are you launching a direct mail campaign? Maybe a back to school promotion or a piece for the holidays to promote your website. Did you know that millennials who cannot live without technology like to look over their mail?  That’s right, 84% of millennials take the time to look through their mail and 64% would rather scan for useful information in the mail than email. Direct mail reaches everyone, young and old… While mail has the potential to serve as an invaluable conduit to a shopping…

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Recent News

Scanbuy Launches the First End-to-End SmartLabel® Solution - Delivering a Connected Package, Product and Menu Page Platform to Power Transparency

Gladson Launches Product Data Transparency Solution

SCANBUY AND KEZZLER FORM STRATEGIC PARTNERSHIP TO BRING INTERNET OF PACKAGING TO CONSUMER PACKAGED GOODS COMPANIES AND RETAILERS

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Learn about Scanbuy's passion for consumer engagement

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