by Mike Wehrs
According to the results of Deloitte’s 2013 Annual Holiday Survey, seven out of ten respondents plan on using their smartphones during their holiday shopping this year. With a smartphone in the hands of so many customers, how should retailers and brands make the most of connecting with the mobile shopper this holiday season?
by Adam
If you play any role as an in-store marketer, then you are likely familiar with the Shopper Marketing Expo at Chicago’s Navy Pier every October. Path to Purchase Institute, the media entity responsible for the show, has done a terrific job of combining in-depth content from leaders in the space with a trade show floor of in-store solutions from display to technology. The event is a two and half day deep dive into the science and art of shopper marketing, which Scanbuy has been participating in for the past four years.
by Ben B.
The ScanLife Mobile Barcode Trend Report for Q3 has arrived! Consumer mobile engagement is dramatically on the rise—we processed nearly 24 million scans in Q3 alone! Mobile barcode marketing continues to attract a global crowd of consumers, led by value shoppers, gamers, social influencers and other enthusiasts who are interacting with QR Codes and other mobile triggers from their smartphones. As shown in the Q3 Trend Report, these engaged consumers are downloading apps, getting tourist…
Latest Scanbuy Trend Report Reveals Continuing Record Growth in Use of QR, UPC Code and NFC Scans by Mobile Users
just-style – FineLine and Scanbuy unite on mobile solution, October 9, 2013
A new packaging solution will help retailers make the most of mobile-enhanced technology across their entire supply chain, according to developers FineLine Technologies and Scanbuy.
Mobility – FineLine and Scanbuy collaborate on mobile engagement solution - Retail Customer Experience, October 8, 2013
FineLine Technologies Inc. and Scanbuy Inc. have announced an agreement that will enable retailers to easily implement a QR code, Microsoft Tag, and/or an NFC mobile-enhanced packaging solution across their global supply chains, and directly.
The BarCode News – FineLine, Scanbuy Collaborate to Offer Retailers a Turnkey Mobile Engagement Solution for Shoppers, October 8, 2013
FineLine Technologies, Inc. and Scanbuy, Inc. today announced a broad and comprehensive agreement that will enable retailers to easily implement a QR Code, Microsoft Tag, and/or an NFC mobile-enhanced packaging solution across their global supply chains, and directly into the hands of shoppers.
Hispanic Business – FineLine and Scanbuy Collaborate to Offer Retailers a Turnkey Mobile Engagement Solution for Shoppers, October 8, 2013
FineLine’s unique in-store merchandising service enables retailers to control the use of Scanbuy mobile codes but more importantly to leverage the customer engagement opportunities the codes create.
OSIX – FineLine and Scanbuy Collaborate to Offer Retailers a Turnkey Mobile Engagement Solution for Shoppers, October 8, 2013
FineLine’s unique in-store merchandising service enables retailers to control the use of Scanbuy mobile codes but more importantly to leverage the customer engagement opportunities the codes create.
DETAR+ – FineLine and Scanbuy Collaborate to Offer Retailers a Turnkey Mobile Engagement Solution for Shoppers, October 8, 2013
FineLine’s unique in-store merchandising service enables retailers to control the use of Scanbuy mobile codes but more importantly to leverage the customer engagement opportunities the codes create.
Neutronian Announces That Scanbuy Has Earned Its Data Quality Certification