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QR Code Scanner Age and Gender Breakdowns in Q2

Marketing ChartsQR Code Scanner Age and Gender Breakdowns in Q2, August 2, 2013
ScanLife is out with its latest quarterly Mobile Barcode Trend Report [pdf] in which it reports 4 million new users around the world and 6 million active scanners, impressive figures even as other research suggests that within the US the amount of scanners isn’t keeping up with the growth in smartphone penetration. Nevertheless, ScanLife’s latest study reveals some interesting demographic breakdowns of the barcode scanner.

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