Learn more about the latest mobile marketing and trends for big data technology in the retail industry.
Mondato – Beyond NFC: The Next Generation Of M-Payment Technology, April 5, 2013
As NFC struggles to gain momentum in the m-payments realm, a range of new contactless technologies has begun to emerge. In our first article, we zoom in on a few of these, assessing their potential to rival NFC for the contactless m-payments throne.
bnetTV – Scanbuy - Mike Wehrs, Interview from MWC 2013, March 15, 2013
bnetTV speaks with Scanbuy's Mike Wehrs at the 2013 Mobile World Congress held in Barcelona Spain.
Mobile Marketer – Lessons for marketers from Mobile World Congress 2013, March 8, 2013
Mobile World Congress is an opportunity for brands and agencies to get a sense of the technologies and trends that will shape mobile marketing over the coming 12-18 months. This year’s event was no exception.
The Atlantic – The Incredible Shrinking Ad, February 21, 2013
As our attention shifts to mobile phones—and their smaller screens—ads are becoming vastly less effective. And companies built on ad revenues, like Google and Facebook, should start to sweat.
AdWeek – They Might Be Giants, From Google to startups like Square, a look at seven would-be mobile titans, February 11, 2013
"Life happens at intersections," said Jack Dorsey at a tech event last fall. "It's important to recognize what’s happening in that intersection and determine what to do in it."
With that metaphor, the 36-year-old tech star—who launched Twitter six years ago and Square in 2009—added another layer to his Zen-like public image. But in the logistical sense, the quote also aptly describes the mobile marketing industry that Dorsey has become surprisingly important to.
Mobile Commerce Daily – Lumber Liquidators Bets Big on Mobile with Catalog Efforts, February 7, 2013
Flooring retailer Lumber Liquidators is placing QR codes and SMS calls-to-action on the pages of its catalog to let users shop and envision how products would look in their own home.
ADOTAS – The Rise Of The Second Screen Creates New Opportunities For Marketers, February 1, 2013
If International CES 2013 was any barometer, the 2010 Recession might finally be behind us. Sony’s (and several other of the major TV manufacturers) confident unveiling of 4K TVs listing for $25,000 is an economic indicator that we’ve weathered the storm
Mobile Commerce Daily – Bed Bath & Beyond taps QR codes to bolster product sales, January 28, 2013
Bed Bath & Beyond is letting consumers buy products straight from its print advertisements by scanning the mobile bar codes featured prominently on the static ad.
RCR Wireless – Video Interview with Jeff Mucci and Mike Wehrs, January 16, 2013
Mike Wehrs, CEO and President of Scanbuy, gives RCR Wireless News his reasons why 2013 is the year for real QR Code adoption.
Retailing Today – Goodbye response generation, hello dialogue creation, January 7, 2013
With the continuing surge in the consumer adoption of smartphones, technologists are putting the ultimate engagement tool in the hands of billions of consumers across the world.
Neutronian Announces That Scanbuy Has Earned Its Data Quality Certification
