Learn more about the latest mobile marketing and trends for big data technology in the retail industry.
by david
We’re thrilled to announce the release of the ScanLife Mobile Barcode Trend Report for Q3 2011. This edition marks the one year anniversary of the inaugural report, so we have focused on how far mobile barcodes have come in the past 12 months.
by david
We’ve posted our recent campaign examples from the past few months. As always, the campaigns ranged from various industries including Retail, Wireless and Quick Serve Restaurant (QSR). This set included our single biggest campaign ever, one that saw hundreds of thousands of scans in a six week period! Three of these campaigns, Starbucks, Taco Bell and Sonic, all came out of the QSR category. We're seeing an increased interest in this category as the technology continues to become more…
by david
We have come up with the Custom Menu Code which is available right from the ScanLife platform with any of our Pro Accounts. This new code action allows you to easily mobilize your brand – and your code in a matter of minutes.
by david
Update [10.14.11] We have had a number of conversations with HTC and Vodafone about this issue and we have a little more detail for those affected. A version of the ScanLife app called Bidi is commonly preloaded in devices for Spain specifically. However, the app was also shipped with some HTC/Vodafone devices but never "activated", so you would have never seen the app on your device. However, Google recently updated Android Market to automatically look for apps on the device…
Scanbuy Continues its Global Expansion in Brazil; One of the World’s Fastest Growing Economies
Partnership to Explore Ways to Connect Brands, Retailers, and Consumers Using Mobile Devices and UPC Barcodes
by david
To help celebrate "Mobile Marketing Week", ScanLife is going to be giving away daily prizes starting today through September 9th. All you need to do to enter is brush up on your mobile barcode knowledge.
The ScanLife Platform Includes Analytics Tools That Allow Businesses to Track Barcode Usage and Understand Advertising Effectiveness
Telenor and Telia Pre-Load Scanbuy’s ScanLife Mobile Application on Multiple Nokia and Sony Ericsson Handset Models
by david
Comscore just released some dedicated survey results validating the growth of mobile barcode adoption in the United States. The survey found that more than 14M people scanned a code in the month of June alone!
Kezzler Expands Industry Leadership with Acquisition of Scanbuy
Neutronian Announces That Scanbuy Has Earned Its Data Quality Certification
