Scanbuy Official Blog

Learn more about the latest mobile marketing and trends for big data technology in the retail industry.

Global Barcode Scanning for Q2 2013 - Over 21 Million Scans!

by Ben B.
It’s that time of year again! We are pleased to give you the ScanLife Mobile Barcode Trend Report for Q2 2013. This edition gives you an inside look at what type of people are scanning, their interests, and why these physical to digital connections are changing the way consumers interact with marketing.
Total Scans Q109-Q213
Key Takeaways from the Report:
  • For the first time ever, we are now processing over 7 million scans in consecutive months
  • Users scan over 3x per month on average, a 22% increase from a year ago
  • Female scanning tends to skew higher towards younger age groups
  • Scanning from tablets has increased by a whopping 1300% from a year ago
Interested in learning more? Download the Trend Report PDF now. We’d like to extend a massive THANK YOU to everyone for making these numbers possible!