General

Learn more about the latest mobile marketing and trends for big data technology in the retail industry.

The QR Beauty and Brains

by david

QR Codes are great for many reasons when executed well, but let's face it, they are not the prettiest things in the world.  To many, they look like a game of Space Invaders or some kind of bizarre maze. So here at ScanLife, we carried out a survey to find out more on the topic. Of the 213 respondents that had scanned a QR code, 47% said that they would be more likely to scan a colored QR code, 43% felt it wouldn’t make any difference, and only 10% would rather stick to the classic…

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Virtual Shops: From Experiment to Fruition

by david

The latter half of 2011 was highlighted by a series of mobile-commerce experiments using QR codes. The goal was to understand the changing nature of shopping, driven by shoppers' adoption of mobile technology. These initiatives sent a shockwave through the retail industry and mobile commerce quickly made the jump from fiction to reality. Today, mobile shopping is rapidly becoming a legitimate part of an integrated, multi-channel retail strategy. In fact, the scale and frequency of these…

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Welcome to the World of Open QR Codes

by david

This week, Microsoft Tag made their decision to enter the world of open standards - almost 3 years after their product was launched. We applaud this decision, and only wish they saw the light sooner. In that time, consumers and publishers have been unnecessarily confused by a closed code format which only works with a single app. We believe more open QR Codes will only mean more value to both end users and the businesses that use them to connect the physical world.

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ScanLife 4.0 is Here for Holiday Scanning Fun

by david

We've been working hard on some cool features to make your ScanLife app experience better than ever. We've packaged it all up to give you ScanLife 4.0 right before the holiday shopping season. It is now available for Android and iPhone as of today!

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Why QR Code Management is Key

by david

The mobile barcode space is moving very quickly, and it's exciting to see marketers and users embrace the technology.  Ads are popping up right and left with QR codes, many of them powered by ScanLife. But, with growth comes growing pains which we try to help our users  avoid.  One feature our system offers is the ability to change the code content whenever you want.  So if you have to print the code before your website is ready, you just log in, edit and everything is updated. …

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ScanLife Powers Up on UPC Barcodes

by david

We released some exciting new ScanLife features when scanning UPC (1D) barcodes which are making everyone very happy – traffic was up 3x this weekend! All of this is available to any Android, iPhone or BlackBerry with an auto-focus camera.

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Want a 2D Code? Just Click!

by david

We just released the ScanLife browser extension to make it easier than ever to create a 2D code from anywhere on the web in a couple clicks.

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ScanLife for Developers is Here

by david

We're very happy to announce our new developer's program today called ScanLife Innovation Exchange.

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Get Your ScanLife From other Apps

by david

We have released a way for you to connect to that portal from other apps like Google Barcode Scanner or Red Laser. This can also be used by developers that are using the ScanLife SDK or other SDK's to build your barcode scanning apps!

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ScanLife Social Network Contest

by david

You think you have a loyal group of friends? You think you're full of great ideas? Well, you'll find out soon enough in the ScanLife Social Network Contest!

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Recent News

Neutronian Announces That Scanbuy Has Earned Its Data Quality Certification

Neutronian launches Data Privacy Scoring of over 3,000 publishers, brands, ad platforms, retailers, and data providers

Scanbuy Announces ExtendedAudiences(TM) Act-Alike Audience Extensions of CPG Consumer Purchase Data, Powered by Diveplane

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Learn about Scanbuy's passion for consumer engagement

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