Scanbuy Official Blog

Learn more about the latest mobile marketing and trends for big data technology in the retail industry.

QR Code Usage Among European Smartphone Owners Doubles Over Past Year

by Alex from London

ComScore, a leading digital business analytics company recently released an overview of mobile commerce and QR code usage across the five largest European markets (France, Germany, Italy, Spain and the United Kingdom) following the release of a similar study in the US three months ago. The study showed that scanning QR codes among European smartphone users grew by 96 percent in the past year to 17.4 million users for the three month average period ending July 2012. This represents 14.1…

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How QR Codes Mobilized the London Olympics [VIDEO and CASE STUDY]

by Ben B.

The 2012 London Olympic and Paralympic games officially wrapped up, and ScanLife was thrilled to be a part of this global event. These Olympics marked the first time that mobile truly became part of the games in every way - social, commerce, location aware, apps - and the ScanLife platform helped bring all of these experiences to life.

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ScanLife 4.3 for iOS: Give Your Code Scanner a Makeover

by david

The all new ScanLife 4.3 is now available for iOS which gives you over 20 themes to make your barcode scanner cooler, prettier, and more personalized than ever. We added everything you would want to fit your style.

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iPhone Passbook: Perhaps the Best Thing for the Mobile Barcode

by david

At ScanLife, we are extremely excited for the release of the iPhone 5 and iOS 6 for many obvious reasons. Of all the new features, the one we are most thrilled about is Passbook. We believe it’s the best thing that could happen for the mobile barcode industry because it will continue to expose this technology to millions of people around the world.

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Vote for ScanLife at SXSW 2013

by david

It's that time of year already where the techies and media moguls start getting pumped up for SXSW in Austin, TX. We have been involved for the past few years, and this time we are up for a speaking session, but we need your help! Public voting is now open to select our presentation, entitled “Your Phone is Your Wallet: Mobile Payments.”

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The ScanLife Transformation Begins!

by david

Here at ScanLife, we are very excited because next week will mark the beginning of a major evolution of our apps that will change how we all discover and share information from the world around us.

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Infographic: Global Barcode Scanning from Q2, 2012

by david

Those of you that have been following us know that we publish a Mobile Barcode Trend Report every quarter, and have been doing so for almost two years. This time we are presenting it to you in infographic form chock-full of cool charts from our global network of users. Some key stats show that barcode scanning is in full force!

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Shopping at the Olympics: QR Codes Bring the Store to You

by Alex from London

When walking around London, it is clear that the mobile channel is one important way the Olympic Games organisers hope to achieve that goal and ScanLife QR Codes are helping any way they can. Codes are placed at the events, and around the entire city, to connect visitors to a landing page where they can buy items directly through their mobile phones, or click to find the closest physical store using the device location.

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Travels to the Olympics: QR Codes to the Rescue

by Alex from London

To keep you covered on all things mobile and QR Code related, we have our dashing British correspondent blogging right from the epicenter of the Olympic Games.

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Let the QRgames Begin!

by david

ScanLife is getting into the Olympic spirit with “ QRgames ” - launching today.  Since QR Codes are being used around London for this global event, we wanted to celebrate by rewarding you for answering some Olympic trivia. Here’s how it works: Follow us @ScanLife on Twitter We will tweet periodic trivia questions that have an Olympic theme, or just offer random giveaways The first person to reply with the correct answer wins! We will be giving away some official Olympic gear which we…

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Recent News

Neutronian Announces That Scanbuy Has Earned Its Data Quality Certification

Neutronian launches Data Privacy Scoring of over 3,000 publishers, brands, ad platforms, retailers, and data providers

Scanbuy Announces ExtendedAudiences(TM) Act-Alike Audience Extensions of CPG Consumer Purchase Data, Powered by Diveplane

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Learn about Scanbuy's passion for consumer engagement

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