Learn more about the latest mobile marketing and trends for big data technology in the retail industry.
mCommerce Daily – Top Items Scanned: Food & Beverage, Electronics, Clothing, October 10, 2014
Scanbuy’s survey of 15,000 of its users globally found that the information desired most (75%) related to receiving product discounts and coupons, followed by new product information.
Fierce Mobile Retail – QR Codes are Helping Retailers Target Engaged Shoppers, October 7, 2014
They may not be begging for your attention anymore, but QR codes are still around, and some retailers are finding new ways to take advantage of them.
Mobile Marketer – Sephora, Walmart Turn QR Code Scans Into Targeted Mobile Messaging, October 6, 2014
These marketers have been testing a new offering in the Scanbuy mobile application since late June and experiencing, on average, open rates of 8 percent.
by Erika P Vasquez
The ScanLife Consumer Behavior and Preferences Infographic has arrived! We surveyed more than 15K of ScanLife mobile app users to learn more about their mobile behavior and individual preferences.
Adotas – ScanLife Consumer Behavior Survey Reveals More Than 50% Of Consumers Use Mobile Coupon Apps Per Month, September 30, 2014
After a survey of over 15,000 mobile users of its ScanLife App, mobile engagement solutions company Scanbuy reported that more than half of its respondents (51%) said they use mobile.
Scanbuy Consumer Behavior Survey of ScanLife App Users Shows Majority Seeking Deals and New Product Information on Regular Basis
EContent Magazine – The Technology of Contextualized Content: What’s Next on the Horizon?, September 22, 2014
The future of contextualized advertising will be defined, in large part, by the increasing ability to personalize messages based on the various data inputs available to marketers, says Nesamoney.
Leader in Mobile Engagement Solutions Launches Service for ‘Hyper-Targeting’ of Consumers According to Their Mobile Scanning History and Shopping Interests
Bargain Babe – ScanLife App: Save Before You Spend, September 19, 2014
This new app, available for both iOS and Android devices, takes the work out of finding the best price by finding the best deals for you. Sound too good to be true? Find out how ScanLife helped me save $20 on one purchase!
by david
A company like Apple jumping into the mobile payments space is a great development for the entire mobile ecosystem. While it does not mean that mobile is the new wallet overnight, there are some really amazing implications as it relates to commerce and specifically omnichannel strategies. First, a quick primer on the facts: Apple Pay allows anyone with an iTunes account (800M globally) to pay for goods or services, with in-app only purchases like game levels handled like they are today.…
Kezzler Expands Industry Leadership with Acquisition of Scanbuy
Neutronian Announces That Scanbuy Has Earned Its Data Quality Certification
